The Relentless Pursuit of Low-cost Visibility…

Tag: Link Building

SEO Competitor Analysis | What can be learned?

By on November 19, 2013 in Link Building, SEO with 0 Comments
SEO Competitor Analysis | What can be learned?

Link Building Opportunities Gleaned From an SEO Competitor Analysis Hello again. In previous posts, I’ve discussed that there are four areas in which to focus to create a link building infrastructure in order to increase web visibility (regardless of search engines) and higher search engine rankings on competitive keywords: Easily gained links regardless of target […]

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Link Building Strategies

By on September 25, 2013 in Link Building with 0 Comments
Link Building Strategies

Link Building Strategies The Prom SEO Analogy Let’s face it, on every search query made every second, search engines must pick a Prom King/Queen winner, the top #1 ranking URL on page one of the search results. How do real-world prom kings/queens get chosen? Popularity (number of friends), member of authoritative clubs (football, cheer-leading), visibility (senior […]

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SEO 101

By on September 18, 2013 in SEO with 0 Comments
SEO 101

SEO 101 Generally speaking, Search Engine Optimization is now broken down into three main areas: Content | Link building | Social Media Search engines are placing a much heavier emphasis on the combination and consolidation of these three components. Content Great Content Rules. Why? No authority will link to poor content. Google knows how to […]

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External Links: A Real-world Example

By on September 10, 2013 in Executive SEO in 5-Minutes with 1 Comment

A Real-world Competitive Comparison of External Links One of my clients currently has 41 external links pointing back to their domain. They sell very high-end sporting apparel and sports gear in 20 sports. One of their product categories is equestrian apparel. On the keyword “equestrian apparel,” they are ranked on Page 6 of the SERPs […]

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Online Visibility in a Nutshell

Online Visibility through SEO & Inbound Marketing SEO is not trickery. It’s first and foremost speaking to your target market. But it is also learning to speak to a very sophisticated algorithm that wants to serve you up as, truly, one of the best. Each metric they measure – from “likes” to “mentions” to “links” […]

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